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Marketing Sprint

Hooks for Marketers

Learn how to construct compelling hooks that demand attention with this sprint for B2B marketers. Taught by SaaS marketing leader, Danny Asling.

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B2B Marketing Sprint

Not Taught on Marketing Degrees

The hook is the most important piece of your content. So often we spend hours or even days working on a piece of marketing content. Only for it to sit there and not be consumed by the audience. What a waste. The key to consumption is a powerful hook. A line that grabs the reader’s attention and pulls them in for more. But we’re not taught this journalistic skill on marketing degrees. There’s no B2B marketing school that teaches this. It’s a craft every marketer must learn. And you can learn today.
Write Better Hooks
Level Up

Hooks are the reason your audience consumes your content (or not).

In this short sprint, you will learn:
How to write compelling hooks that demand attention.
The genetics of what makes a powerful hook.
The psychological techniques used by journalists.
The persuasive tactics deployed by some of the best hook writers.
How to apply hooks to your current content.
Plus, access the SaaStrix Vault of compelling hooks used by marketers.
Write Better Hooks
Marketing Sprint

Hooks for Marketers

If you're going to spend scarce resources creating content then make sure your audience consumes it.

The most important step to making sure that happens is with the right hook. The part that grabs their attention and makes them want to read, watch, or share your content.

It could be a headline, a story, an image, a questions, or anything else that sparks curiosity.

In this sprint, we'll show you how to master the principles of crafting an effective hook.
Write Better Hooks

Frequently Asked Questions

Who is this course for?

This course is for marketers that want to write better hooks. It covers the basic theory as well as practical frameworks that you can apply to your existing content today.

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